Final expense insurance — burial or funeral insurance — offers financial support for the families of loved ones who have passed away. It is difficult to go through any loss of a household member, but when they are the breadwinner, it can also double as a significant financial loss. Many turn to either final expense, burial policy, or both to prevent the loved one’s death from becoming a financial burden.
Lead Concepts has developed final expense and burial insurance direct mail campaigns for over three decades. We possess the knowledge, creativity, and experience to provide our clients with the best lead-generation services in the industry.
Some families may be unaware of the benefits of a final expense or burial insurance plan or not know where to find information about these plans. That is why we reach out to families without final expense insurance and introduce them to the concept of these plans and your brand to contact for more information.
We understand the sensitivity of this topic, which is why our mailers are designed with the potential customer in mind. Our final expense and burial mailers provide the specific tone and mood you want when interacting with a prospect.
Many people become overwhelmed by expenses after a loved one’s death because they do not comprehend funeral costs until it is too late. That is why final expense burial leads are successful and profitable.
You can successfully convert these leads by emphasizing the importance of covering funeral costs and medical bills.
From the Editor: “Why and How You Should Educate Your Clients on Final Expense Insurance”
“Tips on Getting the Sale
It is important to establish a personable relationship with your client and insist that you are looking out for their best interests. In the age of cyber-insurance scams that victumize older audiences, your goal is to make your client feel at ease. Agents can achieve this by displaying credibility, making conversation, and responding to concerns in an open and honest way.
Present every option to them and explain the fine print. Demonstrating transparency is crucially important when trying to sell Final Expense policies, and doing so will create a more trusting relationship between you and the client.
After all, it is the client and their family who will be left with the policy once the sale is made. By listening and adapting to their needs, you can ensure their satisfaction. Clients are more likely to recommend you to others if you show honesty and transparency. This attention to the client translates to a good reputation for you and your company.”
When it comes to selling burial insurance, Lead Concepts has the tools to help you be successful. We have many options that will increase your final expense insurance plan response rates. From giveaways to phone appointments, demographic targeting, and more, our team has employed various tactics to ensure you get the highest response possible. These customizable options allow agents to choose a mail design that fits their sales style and, as a result, convert more leads into clients.
Our current top-performing mail design also advertises a free Walmart gift card to your potential clients. This design choice drives more responses and encourages potential clients to set appointments with you.
We ensure that the leads we send to your inbox are real people who are interested in your services. We employ a lot of past and current data that enables us to make informed decisions about our direct mail strategy for generating final expenses and burial/funeral leads. Our guarantee is our clients will receive high-quality leads when they work with us. By providing creative and unique lead generation methods, listening to customer feedback, and never sharing leads, we commit ourselves to customer satisfaction.
Complete the Final Expense Leads order form below, and our lead experts will contact you to discuss your goals. Let us begin generating leads for your business today!
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info@leadconcepts.com