Long Term Care Leads

Long Term Care insurance for the senior market made easy.

Long Term Care Insurance

Long Term Care is one of the fastest growing insurance markets in the United States. The number of Americans ages 65+ is projected to more than double by 2060, and the percentage of seniors in the U.S. will rise from 15% to nearly 24%! With such a rapid growth in the market, seniors are increasingly aware of the need to protect themselves from financial risks by using long-term care plans.

Lead Concepts’ direct mail campaigns puts you in front of these decision-makers and gets you more leads from seniors looking for long-term care coverage. Our proven methods generate you the highest quality leads, and our experience ensures you have the best opportunity to close more sales.

Targeted Lists for Long Term Care

One of the keys to a successful Long-Term Care direct mail campaign is a targeted list. Lead Concepts has years of experience targeting the perfect demographics and geography that guarantee the highest response rates. We control the list results, so you have a streamlined approach to selling.

Baby Boomers are constantly reshaping America’s senior population:


• Seniors are retiring later
Both men and women ages 65 and older stay in the labor force longer than their ancestors

• Seniors are becoming more racially and ethnically diverse
Non-Hispanic Americans are estimated to drop as much as 24% by 2060

• Senior life expectancy is increasing
With more and better healthcare, seniors are living longer

• Seniors are more educated today than ever before
Only 5% of people ages 65+ had a bachelor’s degree in 1966, while over 27% had one as of 2015 (U.S. Census Bureau, 2015 Current Population Survey)

• Seniors in poverty has dropped significantly
Today, 10% of seniors are in the poverty rate from 30% in 1966.

The senior population is growing, living longer, and they have more money to afford insurance options. Lead Concepts targets these exact seniors, and we give you the best opportunity for a successful LTC campaign. When our campaign generates a response, you know they are a high-value candidate actively seeking Long-Term Care insurance.

This is what makes direct mail marketing with Lead Concepts the best option for selling Long Term Care. Direct mail leads might be the one thing you need to push your business even further.

It isn’t always easy keeping up with your prospects, leads, and current customers. With Lead Concepts’ revolutionary Lead Management Software, Lead Link, we make it easy to manage your leads. Make custom notes on individual leads to track their progress through the sales pipeline, keep in touch with those you haven’t contacted in 3 months, and more. We offer easy-to-use tools to manage your long term care leads.

Set up a direct mail marketing campaign to generate leads on a consistent basis. With fresh leads coming your way, you can spend your time selling.

Some agents in the Long Term Care industry with a consistent lead program and who are willing to work hard are well into the six figure income bracket. You can easily set appointments with the leads we generate. Long Term Care is often one part of a comprehensive package, which complements other insurance policies like Annuities and Final Expense. In addition, LTC agents report an average of 23 customer referrals compared to less than 7 from other professionals who don’t offer Long Term Care.

Long-Term Care is an excellent way to generate more business for your insurance agency. Lead Concepts will help you fine-tune your direct mail campaign and generate a steady flow of LTC leads. All you have to do is make the sale!

Unique Mail Pieces for Long Term Care

Lead Concepts gets you in front of more decision-makers seeking Long-Term Care insurance than any other lead generation service. Our unique lead pieces come in many forms and are all proven successes. Our LTC mailers are targeted to customers who realize they may need care in the future, and they want to avoid this potential financial pitfall.

Many of our mailers include a Call-to-Action for a free Long-Term Care guide, which generates higher response rates and more sales. These leads will be physically mailed back to you, emailed to you, and uploaded to your custom Lead Link portal, so you have easy access to your lead information. All of this makes selling your LTC policy even easier.

Get in touch with us today. We’ll make your Long Term Care campaigns a success.

More ideas and print products to increase sales:

More questions regarding long term care leads?

Get in touch with us today! We are always happy to help answer any questions you may have regarding long term care leads, direct mail, or lead generation. We have the knowledge and expertise you need to make this your best long-term care campaign yet. Lead Concepts has a proven track record of generating results since 1991, and every year we improve our mailers giving you the best tools to succeed.