From the design of your direct mail piece to your target audience’s demographics, lead generation involves many choices. However, the choice between shared and exclusive leads is a big one. Although there are pros and cons for both shared and exclusive…
Choosing the Correct Direct Mail Design for Your Business Your customer’s first impression of your business happens through your advertisements. Because direct mail is a paper, visual advertisement, you have fewer ways to catch your customer’s attention than a video…
Converting Insurance Leads Into Sales- Where Do I Start? Generating leads is the first step to growing your clientele. The second step, turning those leads into buying customers, can be trickier. This article will cover lead conversion within various situations….
No matter a person’s contribution to the business world, it is widely understood that a business cannot get sales without creating a proper marketing plan. Lead generation is the first step in selling products. First, What is a Lead? A…
When approaching customers, one must be very careful and professional about facts and their presentation. Many insurance agents and companies tend to make lofty promises but fail in delivery. You’re in the right place if you’re an insurance agent and…
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