Ah, lead generation. Is there any better marketing? If you’ve ever heard of Lead Concepts, you know that lead generation isn’t just something we specialize in; it’s something we love. However, that doesn’t mean there aren’t changes to the lead generati…
Each lead an insurance agent or broker gets is a new beginning. When you think about it, you’re potentially starting a business relationship with someone new, meaning you will be getting to know someone. If it works well, this person…
One of the first things that every business, no matter its industry, needs to understand is the target audience it’s appealing to. A target audience is the primary group of people to which your company’s service or product is tailored….
We’re all familiar with the internet, right? Otherwise, you wouldn’t be able to access this blog. We all understand what it does and what it can do for you specifically, whether it be allowing you to research a topic, buy…
The first step of every successful business is to discuss the basics. These include what you do, who you serve, and what makes you stand out. Once you’ve completed this crucial step, your business can begin focusing on how you…
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